HepCat Day 2025 – Lund

Hepcat Day is back – and the 2025 edition looks set to be better than ever. On May 24, the area around Sankt Lars in Lund will be transformed into a vibrant festival where music, crafts and community are at the center. Expect live music from both new and familiar names, a wide range of quality clothing, tasty food and a wonderful mix of people from near and far. For the first time, we are also introducing a flea market – perfect for those who want to find unique garments, gadgets and maybe make some unexpected finds to take home.

We are proud to bring together a wide selection of brands from different parts of the world – from Japanese denim perfection and French craftsmanship traditions to Swedish design and American outdoor culture. Among the exhibitors you will find both established favorites and new acquaintances, all with a clear love for quality and authenticity. Also on site are our friends from Garage Bar and Holy Smoke, serving everything from juicy burgers to classic BBQ, while Broder Jakobs from Lund will make sure you get something sweet with your coffee. Hepcat Day has always been about more than just products – it is about meetings, stories and a shared passion for the authentic and timeless. See you on May 24th!

Location and times:

Live music

  • J.Tex (US/DK)
  • Checkmark (SE)
  • Honeyboy Slim & The Bad Habits (SE)
  • Groove Kitchen (Lund)
  • The Slap (Lund)
  • Brother Dügtig (Lund)

Brands

Meet the people behind some of our absolute favorite brands – from local creators to international giants in denim, crafts and lifestyle. On site are Allevol (in collaboration with Hepcat Store), Bright Shoemakers with limited models, Filson showcasing both classic and vintage garments, and Japanese The Flat Head – known for their meticulous craftsmanship and uncompromising quality. Fleurs de Bagne comes from France with clothes that carry stories from the French past – inspired by prison culture, military references and old crafts, made with a sense for every detail.

From Sweden we have Indigofera – a brand that time and time again manages to combine robust quality with a strong sense of style and storytelling. Their garments are made to last a long time, age beautifully and be worn with pride. You will also meet OP Jewellery, Mangobeard Design Co., Micky Oye, Red Wing Heritage, Tellason and many more. Several of the brands come with exclusive collections, special offers or unique products that can only be found at Hepcat Day. From Japan, France and the USA to Swedish favorites – this year's line-up is our most international yet.

Fire strip

  • Allevol (UK)
  • American Trails (Sweden)
  • Bright Shoemakers (Denmark)
  • Cheeky Tiki (Sweden)
  • Filson (US)
  • The Flat Head (Japan)
  • Flowers of Bagne (France)
  • Frizmworks (Korea)
  • Indigofera (Sweden)
  • Lund Surf Club (Sweden)
  • Mangobeard Design Co. (Sweden)
  • Men's File (UK)
  • Micky Oye (Germany)
  • Noberu (Sweden)
  • OP Jewellery (Sweden)
  • Paljo (Sweden)
  • Pendleton (US/UK)
  • Red Wing (US)
  • Resteröds (Sweden)
  • Tellason (US)
  • YETI (US)

BBQ, Food and Drink

A central part of Hepcat Day has always been the food – and 2025 is no exception. This year’s edition features a range of well-established players in barbecue, burgers, pastries and coffee. Visitors can look forward to a carefully curated range of flavours, served by some of Skåne’s most esteemed food and drink enthusiasts.

Garage Bar from Höganäs returns with its famous burgers, prepared with high-quality ingredients and a clear passion for the craft. New this year is that the well-known BBQ operator Holy Smoke is participating – with long-smoked meat and smoky flavors that give visitors an authentic American barbecue experience. For those who prefer something sweet, Broder Jakobs from Lund is on site with fresh buns, pastries and bread of the highest quality.

Coffee lovers will also feel at home. Elias from Love Coffee – one of Lund’s leading specialty coffee roasters – is on site and serves artisanal coffee brewed directly on the premises. For those who want something to drink with their meal, Bad Apples offers a varied selection of drinks that suits both adults and younger visitors.

Food and drink at Hepcat Day are more than just a complement – ​​they are an important part of the overall experience. With a focus on quality, local actors and genuine commitment, we hope to give all visitors a tasty and memorable day.

  • Garage Bar
  • Holy Smoke
  • Brother Jacob's
  • Love Coffee
  • Bad Apples

Artists and other actors

In addition to the international brands, live music and fantastic food, Hepcat Day 2025 will also offer a creative experience. Local artists and creators will be on site and contribute their unique works and expressions. Imran Hart, Mangobeard and Ronny Larsson will bring flea market items - a great chance for visitors to find unique items. In addition, Bobby from Underground Barbershop will be on site and offer hairdressing services for those who want to freshen up their look during the day.

Hepcat Day is not just about fashion and music – it is a place where art, craft and passion for the genuine come together, making the day a complete cultural and creative event for all visitors.

  • Underground Barbershop
  • Jonte (leather goods)
  • Nordic Wellness
  • Boardwalk Skate Park – Free skate for everyone!
  • Imran Hart
  • Tobias Heldqvist
  • Henry Skomakaren
  • Denim Care

 

What is Hepcat Day?

Hepcat Day started as a simple gathering of friends from different parts of the world – united by a shared love of craft, music and timeless style. Over the years, it has grown into a tradition where people, stories, cars and motorcycles come together in a spirit of community.
We look forward to seeing old friends, meeting new ones and celebrating together. Join us for a day filled with good vibes, great people and memories that will last.
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Hepcat Day 2025 (English text)

Hepcat Day is back, and we're making 2025 better than ever. On May 24th, we're turning Sankt Lars into a celebration of music, craftsmanship, and community. Expect live music, quality clothing, great food, and a gathering of amazing people.
We're excited to welcome some of our favorite brands, including Red Wing, OP Jewellery, Bright Shoemakers, Fleurs de Bagne, Indigofera, Filson and many more. Plus, this year we're adding a small flea market, giving you the chance to find unique pieces to take home.
Live Music will set the tone for the day, with performances from J.Tex, Honeyboy Slim, Haket, and more!
Of course, no Hepcat Day would be complete without great food. Garage Bar from Höganäs returns with their legendary burgers, and this year, we're also joined by our friends at Holy Smoke, rocking up with the smoked BBQ meats we love. For sweets, look no further than Lund's own Broder Jakobs.
+ Date: May 24th (10:00 – 16:00)
+ Entrance: Free
+ Address: Hepcat Store, Sankt Larsv 21, Lund, Sweden
https://maps.app.goo.gl/Ac4ipCRc9iyi1us56
https://www.hepcat.se/
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The Lineup
Brands:
– Allevol (special collab with Hepcat Store)
– American Trails Magazine
– Ampal Creative
– Bright Shoemakers
– Filson
– The Flat Head
– Flowers of Bagne
– Lund Surf Club
– Men’s File
– Micky Oye
– OP Jewellery
–Pendleton
–Red Wing
– Resteröds
More to be announced
Live Music:
– J.Tex
– Honeyboy Slim & The Bad Habits
– The checkmark
Food / Beverage
– Brother Jacob
– Garage Bar
– Holy Smoke
– Bad Apples
More to be announced
Special guest:
– Underground Barbershop
– Jonte
– Nordic Wellness
More to be announced
What is Hepcat Day?
Hepcat Day began as a simple gathering of friends from around the world, celebrating a shared passion for craftsmanship, music, and timeless style. Over the years, it has grown into a tradition, bringing together people, stories, and beautiful cars and motorcycles, all in the spirit of community.
We can't wait to see old friends, meet new ones, and celebrate together. Join us for a day of good vibes and great company.

Dates, Times, Location

Saturday 24 May 2025, at 10:00

In 4 days
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  • HepCat Store
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